Kmall24

Kmall24, a flagship e-commerce platform by the Korea International Trade Association (KITA), partnered with ASTUTR to elevate its global presence. By transitioning from a traditional shopping mall to a curated retail experience, Kmall24 became a hub for showcasing Korean products to international buyers.

Company
Kmall24
Category
Platform
Date
2020

Scope of Work

ASTUTR’s collaboration with Kmall24 delivered significant advancements in its global e-commerce strategy, including:

  1. Platform Transformation: Revamped the shopping experience from a standard online mall to a curated, magazine-style platform showcasing premium Korean brands.
  2. Global Marketing Strategies: Executed targeted international campaigns to boost brand awareness and drive cross-border sales.
  3. Content Optimization: Developed engaging content to highlight Korean products, enhancing discoverability and appeal to global audiences.
  4. Sales Growth: Implemented strategies that aligned with KITA’s mission to advance Korean trade, resulting in increased sales and international reach.